Sanzo Spiked:
Year of the Dragon Fruit
Sanzo Spiked is a conceptual extension of the sparkling water brand known for its Asian-inspired flavors. To celebrate 2024, the Year of the Dragon, the packaging highlights dragon fruit as a hero ingredient. Bold typography, intricate motifs, and vibrant patterns draw from Chinese cultural traditions, reflecting the brand’s mission to uplift AAPI voices. This design celebrates the richness of Chinese culture while aligning
with Sanzo’s dedication to diversity and storytelling.